Launch of the Pink Lady® Food Photographer of the Year

13th September 2011
LÄSA

Pink Lady® consolidates its position as leader in Europe’s premium apple market 2010/2011

29th July 2011
LÄSA

The campaign is off to a racing start!

January 2011
LÄSA

Happy Valentine’s Day!

January 2011
LÄSA

Pink Lady®, more and more attractive

August - 2009
2008/2009 was quite similar to previous seasons for Pink Lady® : a sell-out rate and a marketing end date identical to 2007/08, consumer demand still as high as ever in Europe...
LÄSA

 

Otroliga Alla hjärtans dag!

15 januari - 2009
Pink Lady ® kommer att kommunicera mer än någonsin med sina europeiska konsumenter under kommande Alla hjärtans dag, tack vare sin mest omfattande mediakampanj som medför mer än 180 miljoner kontakttillfällen i de 14 europeiska länderna.
LÄSA

 

More than 100 million contacts !

31 oktober - 2008
With a view to give an impetus to the campaign launch, a very ambitious trade marketing tool has been developed as of November with the main names in European retail sector: 170 partners involved with over 3,000 days of promotion and over 40 consumer contests…
LÄSA

 

A new visual display for its launch campaign

15 oktober - 2008
On the occasion of its new communication campaign, Pink Lady® wishes to redefine the key values contributing to the success of the brand: crunchiness, taste, pleasure and also seduction, temptation, and desire.
LÄSA